PROGRES.ID – TikTok Shop is officially closed in Indonesia starting today, Wednesday, October 4, 2023. This decision coincides with the prohibition of social media use alongside e-commerce, also known as social commerce. TikTok has officially announced that they will respect and comply with the laws of Indonesia, and therefore, will no longer facilitate e-commerce transactions on TikTok Shop Indonesia.
In line with this policy, many TikTok sellers have been competing to market their products with significant discounts. They have encouraged TikTok viewers to purchase their products with the tagline “let’s buy before TikTok Shop closes.”
This strategy has proven to be very successful, and several accounts have achieved substantial earnings within just 24 hours before the closure of TikTok Shop.
According to Kalodata, here are some of the stores on TikTok Shop that managed to profit before the closure:
1.Reza Gladys
- Category: Beauty and body care products
- Earnings: IDR 6.02 billion
2.Shella Saukia
- Category: Beauty and body care products
- Earnings: IDR 723.47 million
3.Bitter Sweet by Najla
- Category: Snacks and treats
- Earnings: IDR 709.14 million
4.Celo Beaute Official
- Category: Beauty and body care products
- Earnings: IDR 306.29 million
5.Kamila Jaidi
- Category: Beauty and body care products
- Earnings: IDR 289.45 million
6.Skintific ID
- Category: Beauty and body care products
- Earnings: IDR 262.51 million
7.Seruni140
- Category: Beauty and body care products
- Earnings: IDR 229.40 million
8.DFM Official
- Category: Muslim clothing
- Earnings: IDR 217.72 million
9.Putrikuss
- Category: Muslim clothing
- Earnings: IDR 207 million
10.Luxedlabel
- Category: Women’s clothing
- Earnings: IDR 185.81 million
With the closure of TikTok Shop, sellers and buyers on this platform will transition to other alternatives for transactions and product marketing in this increasingly digital era.
